The Importance of Having a MEANINGFUL Business Mission Statement

A meaningfully written mission statement couldn’t be more important for your business! Not only does it let your clients know what your company is all about but it also lets your employees and future employees know. When someone is applying for jobs and you have an opening and they see your mission statement and immediately get impressed, that may be the final point that gets them to apply. Your One Stop HR Shop is here to help! Keep reading for a few reasons why it is SO important to have a meaningfully written mission statement for your business. If you have been struggling to write the best mission statement for your business, give our HR consulting firm a call. Kmet Consulting can be reached at 877-783-5638. We serve clients nationwide and specialize in Missouri.


GIVE YOUR COMPANY A BRAND CLIENTS AND EMPLOYEES WILL REMEMBER.
  • Having a strong mission statement can help guide all of your marketing. 
  • If it's written correctly, you should be able to just ask yourself, “Does this align with my mission?” when it comes to your social media management, newsletter development, billboards, radio advertisements, TV commercials, etc. 
  • powerful mission statement can help keep your marketing consistent and to the point.
HIGHLIGHT YOUR GOALS AND WHAT YOU WILL STRIVE TO ACCOMPLISH THROUGH YOUR BUSINESS.
How are clients supposed to come to you for your services if they don't clearly understand what your company aims to do?  For example, if you own a restaurant and one of your goals is to be very highly involved in the community, work that into your mission statement.
  • Your clients know you want to serve as much food as possible, but if you don't indicate you have a goal of helping out your community in any way you can, how are they supposed to know? 
  • What sets you apart from the other restaurants?
LET JOB CANDIDATES KNOW WHAT YOUR COMPANY IS ALL ABOUT SO THEY CAN DETERMINE IF THIS IS THE TYPE OF COMPANY THEY WANT TO WORK FOR.
Not only does this benefit job candidates, but it can also benefit you! You don't want to hire someone who isn't passionate about your mission, do you?
  • Having the RIGHT team can make or break a business. 
  • Part of having the right team is hiring people who share passions that align with what your business is trying to accomplish. 
  • You can't teach people to be passionate, but you can find those who already have it.


Our HR consulting company hopes you found these reasons enlightening and helpful. If you haven’t already written a mission statement for your new business, we urge you to do so. If you are at a loss for words, that’s where we come in. Kmet Consulting can help you write a meaningful mission statement that attracts clients and lets them know what you’re all about and can even attract new employees. If this sounds like something you’re interested in, please give us a call today. We can be reached at 877-783-5638. To learn more about the many HR services we provide businesses, please visit our website at www.KmetConsulting.com.







sue@kmetconsulting.com

877-783-5638


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